Trackii: Creating a brand identity for a privacy-first personal finance management brand

Trackii is a privacy-first personal finance app built for multi-income earners who need clarity over their money without surrendering it to a bank.

Trackii is a deliberate stand against open banking: no sync, no data sharing, no assumptions about how you get paid.

Most budgeting apps assume a single paycheck and force a bank connection.

Trackii splits income by source, works entirely on manual entry (no bank linking), and layers AI on top, a receipt scanner and a financial advisor to remove the tedium that kills budgeting habits.

Role

Brand designer

Year

2026

Duration

4 weeks

Tools

Figma / Photoshop / Adobe Illustrator

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