OctaFX: Broadcast motion identity for TV campaigns

I Designed a motion identity for OctaFX to serve as the opening and closing frame across their TV campaign spots. The animation needed to land the brand in under 5 seconds while feeling polished enough for broadcast.

I also contributed VFX work to the commercials themselves, extending the visual language beyond the logo animation and into the campaign footage.

Role

Motion designer, VFX Artist

Year

2022

Duration

5 Days

Tools

Adobe After effects, Mocha Pro

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Onut Tech: Creating a brand identity for a safety-tech platform empowering riders